EVALUATION
2025 – A year of very promising anticipatory lines
As every December, this exercise is not about playing fortune tellers, but about assessing how far the real world, which moves forward without asking for our opinion, has confirmed or not the main trends we identified last January. And in 2025, it must be said, reality has not lacked humour. It has validated 63% of our predictions, reminding us once again that spectacular disruptions fascinate the media, but the underlying trends always win out in the end.
As you will see from our arguments, the West continues to discover that multipolarity is not an academic concept but an effective redistribution of power, and that technologies, once believed to be liberating, are showing their structural limitations. In the meantime, our societies, convinced for thirty years that the world would forever turn around them, must now accept and live with their own loss of centrality.
Last January, our 30 trends were not bets but the logical projection of systems already in motion. The following pages therefore offer a concise summary accompanied by honest perspective and ratings: where we were right (1), where the world still managed to surprise us (0.5), and above all, where the differences were most marked (0). As always, anticipating is not about predicting the inevitable, but about identifying the probable.
Login
EDITORIAL By failing to broker a peace agreement between Ukraine and Russia at the beginning of the year, and lacking the means to enable Ukraine to prevail militarily, Europe has [...]
ANTICIPATION Europe, the Middle East, Australia, South Korea... within this highly competitive multipolar world, many medium-sized space powers are becoming major players. Alongside the new age of aeronautics (drones), digital [...]
TREND The fashion industry has experienced its share of disruption, but until recently, this was still the preserve of European companies. Sweden's H&M, Spain's Mango and Zara (above all) invented [...]
WEAK SIGNALS When discussing the future of European fashion, one fact is immediately clear: our wardrobes will never again be mere collections of colorful fabrics. By 2040, what we wear [...]
Disclaimer: The recommendations below are the result of a systemic anticipation approach specific to the GEAB. They do not represent personalised financial advice or investment incentives. In a context of [...]
